ComfyBump vs Babybub: A Clear Comparison for Expecting Mums

When it comes to pregnancy pillows, every mum to be is looking for the same thing: better sleep, real support, and comfort that grows with her bump.

Two names that often come up are ComfyBump and BabyBub, both Australian designed solutions for pregnancy comfort.

But how do they really compare? Let's take a closer look.

1. Brand Snapshot

ComfyBump is an Australian owned brand created with one goal: to make pregnancy comfort more personal. We call it the "first of its kind in Australia"—a pillow designed with adjustable firmness and premium microbead filling that adapts as your body changes. It's a flexible, full body support system that you can tailor to you.

BabyBub, also an Australian brand, offers the Bub's Maternity Pillow™, a compact, flexible wedge style system that encourages side sleeping and helps reduce rolling. They also include a 90 night risk free trial, which is a great confidence boost for new mums trying their first maternity pillow.

2. Key Design & Support Features

BabyBub's design follows a "butterfly wings" shape—two wedge pillows connected by a fabric strip. You can also attach an optional Full Body Attachment for added back or leg support. It's compact, lightweight, and designed mainly to help with side sleeping stability.

ComfyBump, on the other hand, takes a 3 piece approach, offering full body support from bump to legs with adjustable firmness. The unique part? You can actually configure it into the butterfly wing setup (by removing the long pillow) without needing to buy any extra parts.

So, whether you prefer a compact wedge setup or a full body hug, ComfyBump gives you both options in one design.

3. Adjustable Firmness & Custom Fit

Here's where the two really part ways:

ComfyBump: You can adjust the firmness of each section using the silicone buckles. Simply loosen or tighten it to suit your comfort level. It's like having a custom fit pillow that changes as your bump grows.

BabyBub: While it's flexible in shape, the firmness itself is fixed, so you can't change the level of support once you start using it.

If you find your comfort needs change throughout pregnancy, ComfyBump's adjustability gives you more long term flexibility.

4. Support Focus: Back, Belly & Rolling Prevention

Both brands address one of the biggest pregnancy sleep concerns: rolling onto your back.

BabyBub focuses on keeping you in a safe side sleeping position, particularly when used with the optional full body attachment.

ComfyBump also helps prevent rolling, but it goes a step further—using adaptive microbead filling that conforms to your body's shape while still offering firm, even support where you need it most. The result is comfort that feels supportive but not too restrictive.

5. Material & Safety Certifications

Material quality matters, especially during pregnancy.

ComfyBump: Features OEKO-TEX® certified covers (tested for harmful substances) and premium microbead filling for breathable, lightweight support that conforms to your body.

BabyBub: Also features OEKO-TEX® certified covers, made from a bamboo and polyester blend, and uses a filling of polyester and microfibre balls.

Both brands prioritise material safety and comfort, offering OEKO-TEX® certified fabrics and thoughtfully chosen fillings suited for pregnancy use.

6. Size & Bed Space

This one depends on your sleep setup.

BabyBub promotes its pillow as "compact and cuddle friendly", ideal if you share a smaller bed or prefer minimal bulk.

ComfyBump provides full body coverage but remains modular—you can remove or rearrange sections if you want to save bed space. The adjustability ensures you don't need to compromise between comfort and bed space. It is also extremely light and easy to reposition at night or carry with you.

7. Which Is Right for You?

If you prefer a compact wedge system with a simple setup and risk free trial, BabyBub is a great option.

If you want a pillow that grows with you, lets you fine tune your comfort level, and is lightweight, ComfyBump is likely the better fit.

Both aim to improve sleep and ease discomfort during pregnancy—it just depends on what matters most to you:

Fixed vs. adjustable firmness
Compact vs. full body design
Simplicity vs. custom support

Final Thoughts

Pregnancy comfort isn't one size fits all—and that's exactly why ComfyBump was created.

With adjustable firmness, custom configuration, and certified materials, it's designed to move with you through every stage of pregnancy (and beyond).

BabyBub remains a solid, compact alternative for mums wanting something smaller.

In the end, both aim to make sleep a little easier, but if you want comfort that's built around you, the ComfyBump Pregnancy Pillow gives you that extra level of personalisation.

Shop ComfyBump Now

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